Social Media Reconsidered I’m in the middle of a social media siesta. I’ve toned down my participation in Twitter, Facebook, LinkedIn and other online communities. It’s an experiment. As an early adopter of the technologies and one of its strong proponents in the recruiting industry, I wanted to test my perceptions. What happens when you […]
Thinking About Measurement The old saw goes “What gets measured gets managed.” That is the simplest way to describe the fundamental workings of management as a discipline. Here, at the dawn of truly strategic Human Capital function, we are often surprised at the degree to which people want to argue about measurement systems. First of […]
Marketing that works well has the net effect of reversing the flow of the phone traffic and lead generation. With no clear marketing strategy, the enterprise is forced to identify every potential sales target by name and then reach out and create the relationship. The hard work of physical lead generation is a part of […]
Looks Like Training Have you seen John Sullivan’s laundry list of the dissatisfaction with Recruiting? I whittled it down to a few strokes for the folks at Glassdoor. Recruiting is broken. The failure rate (50%) leaves only one possible conclusion: Recruiters embrace the crummy quality of the profession for reasons of job security. If Recruiters […]
Some times, more of the same makes for something really different. When that happens, it is called an “emergent property” of the system in which it happened. Or, it is simply called emergence. Emergence is defined with exceptionally clear detail in the wikipedia: Emergence is the process of complex pattern formation from simpler rules. This […]
Razz and Harass part 2 Upon reflection, it’s really surprising that Recruiting as a Service (RaaS) hasn’t taken quick root in the culture. A service priced as a subscription, focused on helping the organization achieve specific staffing, retention and attrition targets is good for everyone. Recruiting shifts from a highly variable cost to something controlled […]
Razz and Harass part 1 These days, things change faster than the jargon that describes them. For a couple of decades, it was the other way around. Marketing language evolved faster than reality. It is much cheaper to make a marketing claim that it is to deliver a customer reality. That’s what fueled the acceleration […]
The best candidate arrives prepared to negotiate from a position of strength. I wonder why that isn’t the clear objective of all employment sites. A candidate, fully armed with the right facts and details, fully qualified and vetted, is what you want the recruiting team to handle. “I have navigated your qualifications process, chosen my […]
This piece is 11 years old, from the Spring of 1999. In those days, the job boards that were about to die were the giants…Monster & CareerBuilder. Conventional wisdom held that no one really needed a gigantic database; that niche and regional job boards would quickly rep[lace the majors. It didn’t happen like that then. […]
Like lemmings, the vendors in our industry have latched on to the concept of retention as an alternative to solid Labor Supply Management. Like most ill considered fads, it’s just plain stupid as a generality. Sure, workplaces should be places that employees find challenging and like to visit. Certainly, equity (both financial and political) is […]
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