Mobile Stats (2 of 6)

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Mobile Stats (2 of 6)

Topics: HR Technology, HR Trends, HRExaminer, John Sumser, by John Sumser

Mobile Stats (2 in a 5 part Series) - by John Sumser - HRExaminer

Mobile is not the future, it’s the present.

Mobile Stats (2 of 5)

Mobile is not the future, it’s the present. Take a walk through these statistics:

Every economically viable human being on the planet owns a mobile device. (TomiAhonen)
73% of Americans use their mobile devices to text and take pictures, 44% to access the internet, and 38% to send/receive email. (Pew Internet & American Life Project)
Half of all American adults use a smartphone (Pew)
U.S. citizens will use the mobile networks to access the Internet more than wireline networks by 2015 (IDC’s Worldwide New Media Market Model)
By the end of this year, there could be more smartphones on the planet than humans, and by 2016 there could be 10 billion smartphones. That’s 1.4 mobile devices per capita.(Mashable)
40% of cell owners said they found themselves in an emergency situation in which having their phone with them helped.(Pew)
91% of all U.S. citizens have their mobile device within reach 24/7. Mobile devices replace wristwatches and alarm clocks. (Fiddlefly)
It takes 1.5 hours for the average person to respond to an email. It takes 90 seconds for the average person to respond to a text message. (CTIA.org)
Half of all adult cell owners (51%) had used their phone at least once to get information they needed right away. (Pew)
The growth of the iPhone is 10 times faster than the growth of America Online. (Nielsen)
In the 25-34 age range smartphone ownership is 62%. In Q3, 2011, smartphone sales reached 59% of handsets. (NPD Group)
In many countries, including the US, mobile market penetration exceeds 100%. Significant numbers of people carry multiple devices. (Mobile Marketing Association, CTIA.org)
73% of American cell phone users send and receive text messages. The typical user sends and receives 10 messages. (Pew)
70% of all mobile searches result in action within 1 hour. (Mobile Marketer)
It takes 26 hours for the average person to report a lost wallet. It takes 68 minutes for them to report a lost phone. (Wired)
30% of all American households are wireless only. They no longer use land lines. (CTIA.org)
50% of all cell phone owners have an app on their phone. (Pew)

While these numbers describe an increasingly mobile planet, they say little about the risks, opportunities and rewards associated with taking recruiting mobile. Evangelists offer heavy breathing and lots of arm waving. But, to date there are no role models or success stories in the world of mobile recruiting.

About the author

John Sumser

John Sumser is a principal analyst for HRExaminer, an independent analyst firm covering HR Technology and the intersection of people, tech, and work. John’s mix of experience over the course of his career gives him a broad and unique perspective on the industry. Like anyone trying to process a lot of information, he is two or three steps ahead in some areas and still learning about others. Sumser’s work includes deep research into the nooks and crannies of HR Technology to identify and explain rapidly evolving trends. Built on a foundation of engineering, design, and philosophy, John’s seeks to understand and advise clients on where their technology works best, for whom, and in what context. Each year, John examines the insides of hundreds of companies, their products, and ecosystems. He delivers vendor analysis by building the framework from which to deliver the critique. He is constantly connecting and making visible the front end of change. He can help you see the path of evolution and the risks on the journey. The HRExaminer is Sumser’s vehicle for understanding and explaining the inner workings of the industry. With three weekly podcasts, and written commentary, he covers emerging ideas, the state of the industry, and the executives who operate it.

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